Last Updated: Jan 2020

This site (www.wearelit.uk), like many others, uses small files called cookies to help us find out more about how visitors are using our site and, in some cases, customise or optimise their experience. This policy outlines what cookies we capture and why, and what you can do to control them. You may change the settings of your browser to modify the permissions you give to us and third parties for the storing of and gaining access to cookies on your device.

How Can I Control Cookies?

You can control how cookies are used via your internet browser. You can usually find these settings in the ‘options’ or ‘preferences’ menu of your browser. To understand these settings, the following links may be helpful, or you can use the ‘Help’ option in your browser for more details.

Cookie settings in Chrome

Cookie settings in Safari

Cookie settings in Edge

Cookie settings in Firefox

You can also:

What are ‘cookies’?

‘Cookies’ are small text files that are stored by the browser (for example, Internet Explorer, Chrome or Safari) on your electronic device. They allow websites to store things like user preferences. You can think of cookies as providing a ‘memory’ for the website, so that it can recognise you when you come back and respond appropriately.

How does WeAreLIT’s website use cookies?

A visit to a page on a WeAreLIT website may generate the following types of cookie:

  • Essential/ Functional cookies
  • Analytics cookies
  • Marketing cookies
  • Third party cookies

Strictly Necessary / Functional Cookies

Some cookies we place on your browser ensure that our website works delivers you information and services securely and optimally. These cookies are necessary for you to be able to make use of our online systems and are deleted as soon as you close your web browser.

Session Handling

A session cookie is required to follow your progress through our website. It is essential to ensure that any information you enter or routes you take are remembered by the website. Without this cookie, every page you visited would treat you as a completely new visitor. This cookie does not identify you personally and is not linked to any other information we store about you.

Load Balancing

We may use more than one server to provide web pages. When you visit the website, you are assigned to one of several servers. This cookie is required to track which server you are communicating with in order to present a consistent user experience and remember information about the data you have entered. This cookie does not identify you personally and is not linked to any other information we store about you.

Registration and Login

We may use more than one server to provide web pages. When you visit the website, you are assigned to one of several servers. This cookie is required to track which server you are communicating with in order to present a consistent user experience and remember information about the data you have entered. This cookie does not identify you personally and is not linked to any other information we store about you.

Analytics Cookies

In line with many major websites, we use Google Analytics to track, report and optimise our website performance (e.g. number of visitors, where they came from, what pages they visited). This is tracked by us at an aggregate level and not on an individual level.

We use Google Analytics with the anonymizer function (the application “_gat. _anonymizeIp”). This means the IP address of the user is abridged by Google and anonymised when accessing our websites from a Member State of the European Union or another Contracting State to the Agreement on the European Economic Area.

When a user accesses our site from a Google search, Google Analytics places a cookie on the user’s computer/ device. This enables Google to track what happens after they click on the link and hit our website.

The amount of time these cookies are stored by Google may vary. Find out more about Google Analytics use of cookies.

Third Party Cookies

Sometimes our websites use the functionality of third party applications or software. In these instances, these organisations may also set their own anonymous cookies. They do this to track the success of their applications, or to customise the application for you. Because of how cookies work, our website cannot access these cookies, nor can the other organisation access the data in cookies we use on our website. Some examples of this in practice:

Social Media Sharing

When you share an article using a social-media sharing button (for example, Facebook) on the WeAreLIT blog, the social network that has created the button will record that you have done this through a cookie.

Using Google Maps

We use a Google Maps plug-in for our Dealer Search functionality. Google Maps uses cookies to store your preferences and remember which browser you’re using.

Viewing YouTube videos

We use a YouTube (owned by Google) plug-in to display videos on some of our web pages. Google/YouTube in this case uses cookies. Some of these are to ensure that the video player works correctly, some of these are to remember the preferences of the user, and some are to track the behaviour of the user. Information about your use of our website, including your IP address, may be transmitted to Google and stored on servers in the United States. This cookie does not identify you personally unless you are logged into Google, in which case it is linked to your Google account.

Cookie Declaration

This website uses cookies. We use cookies to analyse our traffic. We also share information about your use of our site with our analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. You consent to our cookies if you continue to use our website.

Cookies are small text files that can be used by websites to make a user’s experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website.